Homemade strawberry fruit roll ups

Strawberry Fruit roll ups by Bake Bellissima

My daughter loves the Betty Crocker Fruit roll ups, but I rarely buy them,  because I don’t think they contain much actual fruit (some are what I call Smurf blue…) and they have way too much sugar and preservatives. To get her to stop being mad at me for not buying the junky treat, I promised I would make homemade roll ups.

Well it was a fun experiment, using a recipe from Quebec’s Coup de Pouce magazine, and it turned out very well. While they don’t taste as junky as she would like due to her very sweet tooth, she admitted that these roll ups were delicious and much healthier for her and her teeth!

The beauty of these snacks is that although they take a while to prepare, they last up to 2 weeks so you make a big batch and only end up making these twice a month! You can vary the fruit according to the season and even flavor these with chocolate or top with nuts! For the first batch, I kept them nice and simple, with my daughter’s favorite flavor: strawberry. Hope you will also try this delicious and healthy homemade treat!


You begin with beautiful strawberries, organic  if possible.


You sweeten the strawberries with a bit of sugar, and add lemon juice.

Homamde fruit roll ups by Bakebellissima.com

Puree the strawberries until smooth for a few minutes.


In this step, you bring the mixture to a boil and keep stirring for about 20-25 minutes, or until the mixture has thickened and reduced in volume. Make sure you keep stirring to prevent burning the puree. Once reduced, you can add a dash of vanilla extract for added flavor.


Spread the reduced mixture onto a buttered cookie sheet to which you add parchment paper. This will be your fruit roll up wrapper. Bake in the oven at 200 F till the puree is dry but still sticky, It takes about 2 hours 45 minutes.


Your fruit leather is now ready to be sliced and rolled!


5.0 from 2 reviews
Homemade strawberry fruit roll ups
This recipe makes 15 roll ups. These keep for 2 weeks at room temperature in a sealed container.
  • 1 lb strawberries (one large container)
  • ¾ cup sugar
  • 2 tablespoons lemon juice
  • ¼ teaspoon vanilla
  1. Cover a cookie sheet with butter, and cover with parchment paper. Add an extra inch of paper to seal the roll ups once cooked.
  2. Preheat oven to 200 F.
  3. In a food processor, puree the strawberries, sugar and lemon mixture.
  4. In a medium saucepan, bring the strawberry mixture to a boil and keep stirring for about 20-25 minutes, or until the mixture has thickened and reduced in volume. Make sure you keep stirring to prevent burning the puree.
  5. Once reduced, add a dash of vanilla extract for added flavor.
  6. Spread the reduced mixture onto the prepared cookie sheet. This will be your fruit roll up wrapper.
  7. Bake the strawberry mixture for 2h45 minutes, or until the texture is dry but still sticky to the touch (test with a back of a spoon). Cool on a rack.
  8. Using a sharp knife, divide the fruit leather into 15 strips and roll using the parchment paper.



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  1. Debbie says

    The fruit roll-up looks beautiful. You are such an amazing and caring mom. Seeing how you make your own homemade, healthy snacks for your kids inspires me to do the same. And the recipes you post offer such a quick and easy alternative to the prepackaged junk from the store. My family thanks you for the inspiration!

  2. says

    I have been dying to make homemade fruit roll-ups, but all the recipes I had found talk about baking them for 7 hours!!! Your recipe seems more coherent, 2 hours and 45 minutes seems decent. Thanks for sharing!

    • says

      Thanks!7 hours is pretty long, let me know if you try the recipe! I want to try different combos now, like adding banana to strawberry, or maybe mango coconut? I will hopefully post more soon!

  3. says

    These look wonderful! I wish I had these when I was a kid! (Although nothing will stop me from making them this week…haha) The equivalent of Betty Crocker rolls ups in England is Kellogs Fruit Winders…I used to BEG my mum for them when I was little. She eventually would cave in when we got to the final aisle of the supermarket and I still hadn’t done what I was told and put then boxes of fruit winders down! My mum never liked them because of the amount of sugar in them…(and their crappy value for money) These are such a good idea, no wonder your daughter loves them 🙂

  4. Raquel says

    I tasted this fruit roll ups and they are rally delicious. So much better then the store bought ones
    Thanks for giving such heathy ideas for the lunch box!

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